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ABOUT NICTE
¡HOLA!
I'm Nicte
I connect color, cultura, and design into a purpose-driven brand strategy for visionary companies. Through empathy-driven methodology, I invigorate brand awareness, enhance community connections, and amplify a businesses’ unique brand position.
¡Viva la vida!
I’m proud of my Latin heritage! My roots from Venezuela, Mexico, and Colombia deepen my love and commitment to cultural diversity in our work. Understanding the importance culture and heritage play in our communities, I deliver captivating messages for brands to prompt emotional and cultural connections among desirable audiences. These result in community connections, inclusion, empowerment, and profitable outcomes. Over the last two decades, I’ve worked on large rebrands and brand strategies in English and Spanish across the U.S. and worldwide.
select accolades
Graphic Design USA People to Watch: 2015 and 2020.
Level C Certified Brand Specialist
Level C Certified Brand Strategist
B.F.A. in Graphic Communications from the University of Houston.
My passion for empowering others led me to partner with LinkedIn. As a LinkedIn Learning instructor, I’ve taught thousands worldwide with several courses on branding, color psychology, and design. My courses have over 100k views and 61,354 learners.
Un Poco de Press y Más
Clients, speaking and press
select clients
Adobe
Adobe Creative Cloud Express
(formerly Adobe Spark)
LinkedIn
The Houston Zoo
Ford Momentum!
Behance Live
SDLI | Davidson College
Lazy Dog Cookie Co. Inc.
Dogs on Deployment & Purina
Red Door Group & AHRN.com
Dignity Memorial
Service Corporation International
speaking & workshops
Adobe MAX – How Creators Can Thrive
Adobe MAX – Leveraging Adobe Apps
Adobe Creative Cloud & Behance Live
AIGA San Antonio LinkedIn for Creatives
AIGA Midwest Design Week Panelist
AIGA San Antonio Contrastes Relevantes
Creative Mompreneur Conference
San Antonio Startup Week
un poco de Press
LinkedIn Author Case Study
Adobe Spark & Twitter Business
How to Build Brand Recognition – Plann
AMSE Hispanic + Latinx Military Spouse
The Every Girl – Small Business Social Media Tips
AMSE Podcast on Diversity and Self-awareness
How to Use Pinterest to Boost Traffic
Small Biz Daily
beyond work
My passion for my creative work is fueled by boundless cultural curiosity. I nurture my creative process by continually finding new and varied sources of inspiration and education — observing all around, exposing myself to art, reading, being in nature, taking photos, even doodling in the sand. All inspire me to see, think, and design beyond what the ordinary eye perceives.
Being a military spouse and a momma to a miracle boy, my determination in a transitory lifestyle has heightened my adaptability, resilience, and communication.
We connect color, cultura, empathy and design into purpose-driven brand strategy for visionary companies.
LET’S CONNECT AQUÍ
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