Clients:
Lemonade Learning
Brianna Hodges
Lainie Rowell
Project components:
Brandmark system
Brand style guide
Color psychology
Pattern design
Social media templates
YouTube intro video
Podcast cover art
Website design
Creative direction
The Lemonade Learning Podcast is hosted by educators Brianna Hodges and Lainie Rowell. When they kicked off their second season, they wanted podcast branding that not only reflected their refreshing take on education, it needed to stand out from what other podcasts in the market were doing. Every element of the brand identity reflected their freshly squeezed perspectives and brought consistency to their popular podcast.