2018 pantone color of the year, color trends, color palettes, green color palettes, color theory, Pantone colors, Pantone color of the year, green, green color combinations, color ideas, how to select colors for your brand

Emotional Branding and Color

We all know it’s a com­pet­i­tive world out there. Stay­ing top of mind as a brand is ever more cru­cial....

color data, color statistics, color palettes, green color palettes, color theory, Pantone colors, Pantone color of the year, green, green color combinations, color ideas, how to select colors for your brand, Nicte Creative Design, infographics

Cultural Influences Connected to Color

Did you know that cul­tur­al influ­ences con­nect­ed to col­or can influ­ence our per­cep­tion? Our loca­tion, reli­gion, sex — even how...

color palettes, green color palettes, color theory, Pantone colors, Pantone color of the year, green, green color combinations, color ideas, how to select colors for your brand

2017 Color Trends That Influence Consumers

We know peo­ple are deeply affect­ed and influ­enced by col­or — both psy­cho­log­i­cal­ly and emo­tion­al­ly. Col­or has mean­ings that come...

advertising in the holidays, black friday ads, holiday advertising

Advertising for the Holidays

It’s that time of the year where brands put their best deals for­ward with adver­tis­ing for the hol­i­days! Com­ing up...

design, branding, strategic design, small business branding, color theory, brand colors

The Purchase Power of Color

As visu­al crea­tures, we nat­u­ral­ly cre­ate con­nec­tions between brands and their col­or. Star­bucks has their green (PMS 3425 to be exact),...

Image source from CreativeBloq.com

The secrets behind famous logos

Have you ever won­dered why logos have a par­tic­u­lar design ele­ment, col­or or type style? Pho­tog­ra­phy source for pho­to above:...

5 Secrets to Using Color in Design

Col­or the­o­ry can be an incred­i­bly inter­est­ing and pow­er­ful way to enhance your mes­sage. This will be part of an...